+49 (0) 89 388 696 50
One message, but expressed differently in each channel – this is the biggest challenge for multi-channel companies. Christine Virga believes that the key to success is a sustainable cross-channel strategy and a clear customer focus. Her passion is the continuous optimization of the customer experience, from advertising to after sales service. She loves to share her enthusiasm for the possibilities of e-commerce with her teams and to not only work together to generate concepts and strategies, but also to get hands-on in developing the working and thinking patterns and processes. In her work, she draws on the wealth of marketing and sales experience she gained working with FMCG companies and mail order retailers.
In next life:
In this life, I hope to have enough time to try all the crazy ideas going around in my head. In my next life, I’ll do it all over again…or I’ll be a butterfly.